RAY THE VIDEO GUY

Marketing consulting

A clearer plan.
A stronger next move.

Know where to focus—and get help putting your marketing to work.

You don’t have to figure it all out alone. Work with Ray Lane—Ray The Video Guy—to identify what your business needs, build a practical strategy, and move from ideas to action.

Tell Ray what you need
Ray Lane in conversation with a colleague
STRATEGY · GUIDANCE · HANDS-ON HELP
Ray Lane working on a marketing campaign

Built around your business

Get direction.
Get moving.

Maybe your marketing feels scattered. Maybe you’re ready to try streaming TV, improve your videos, or finally put email follow-up in place. We start with what you want to accomplish and what’s getting in the way.

Ray brings experience creating commercials, running campaigns, building marketing tools and working directly with local businesses. Consulting can include strategic guidance, a review of your current marketing, or help putting the plan into practice. The scope is shaped around your needs.

Where we can help

Make your marketing
work together.

01

Streaming TV Advertising

Reach the right households.

Get help planning a streaming television campaign, choosing your audience and geographic targeting, developing commercial creative, and deciding how to evaluate performance.

02

Email Marketing

Build relationships beyond the first click.

Work on list building, email content, offers, follow-up sequences and automation so your business can stay in touch with prospects and customers.

03

Video Marketing

Give every video a job to do.

Develop a video strategy around your customers and offers. Get guidance on what to create, how to communicate your message, where to share it, and how to connect views with a next step.

04

Social Media Marketing

Show up with a clear purpose.

Choose the platforms that fit your audience, sharpen your messaging, and build a manageable content plan that supports your business instead of keeping you busy posting.

05

YouTube Marketing

Help customers find useful answers.

Plan content around audience questions, improve titles and thumbnails, organize your channel, and connect your videos to the rest of your marketing.

06

Small Business Online Marketing

Bring the pieces together.

Review how your website, local visibility, content, advertising and follow-up work together. Identify the gaps and prioritize the changes that fit your goals and resources.

How we work together

Start with the goal.
Build from there.

01

Understand your business

Talk through your customers, goals, current marketing and the areas where you need support.

02

Set the priorities

Identify the opportunities, choose the next steps, and agree on the scope of work before getting started.

03

Put the plan to work

Get guidance and practical help with the agreed work, with clear ways to review progress and decide what comes next.

Whether you need help with one channel or a broader marketing plan, tell Ray where you are now and where you want to go.

Let’s work on your next move

What would you
like help with?

Tell Ray a little about your business and the areas you want to improve. He’ll follow up to discuss your goals, the right scope and next steps.

Prefer email? ray@mg.raythevideoguy.com

Areas you’d like help with

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